Another rotten day for David Moyes, whose desperation for a win was epitomised by the selection of an unfit Robin van Persie in attack. It's looking pretty worrying indeed...
It's all very well getting giggly and excited about the World Cup, but what of the social cost to Brazil? Do FIFA have a responsibility to ensure accord and sustainability..?
Arsenal need a striker, right? Arsenal need a 20-goal-a-season man? It's worth the unseemliness and the moral implications of their interminable pursuit of Luis Suarez because they're desperate, right? Needs must. After all, look how they have struggled for goals since selling prolific striker Robin van Persie to Manchester United last summer. They simply must remedy this awful situation even if it takes £45m.
Except no, that's not true, is it? They scored only two fewer goals last season than in RVP-inspired 2011/12; they were the only Premier League club to boast four players in double figures for league goals, with Santi Cazorla, Olivier Giroud, Lukas Podolski and Theo Walcott all enjoying impressive if not spectacular seasons. A 20-goal-a-season striker would be lovely - a 20-goal-a-season striker is a relative rarity that would always be lovely - but it is a luxury rather than an essential - a big f***-off telly rather than a fridge.
While Arsenal were chasing Gonzalo Higuain, Stevan Jovetic and now Suarez, somebody should have been screaming in Arsene Wenger's ear that there are other fridge-shaped gaps in his squad that could be filled while he is faffing around putting a single pound on a transfer fee to activate a clause that may or may not exist for a striker whose signing will surely make some Gooners recoil in horror. It may not be sexy to sign defenders and central midfielders but it's those positions that are in major need of reinforcement.
Last season, Arsenal were incredibly lucky to limp on with just three senior central defenders, with the spectre of Sébastien Squillaci looming over the Emirates as a potential fourth option. Even before this new season has begun, Bacary Sagna has been forced into emergency centre-half duty as Thomas Vermaelen is injured. That the right-back has been selected ahead of specialist centre-half Ignasi Miquel tells you anything you need to know about the Spaniard's standing at the Emirates; a Championship loan spell beckons.
"If you can give me names who are better than the players we have compared to the players we have, I am ready to talk about it," said a defiant Wenger last week. Unfortunately he was talking to a room of newspaper journalists rather than a room full of fans who would have swiftly answered with names like Ashley Williams and Toby Alderweireld. They may not be better than Vermaelen, Laurent Koscielny or even Per Mertesacker, who all contributed to a miserly Arsenal defence last season, but they are far, far better than any of Wenger's back-up options.
It's disappointing that at least one journalist did not answer Wenger's questions with the names of Tottenham's three summer signings as Roberto Soldado (now there's a potential 20-goal-a-season striker), Paulinho and Nacer Chadli would all enhance Arsenal's squad. The stand-out name there is Paulinho - we would love to see Wenger explain how he is not a superior player to Aaron Ramsey, who started over half of the Gunners' Premier League games last season. While Spurs are in danger of over-egging the central midfield pudding with the rumoured signing of Etienne Capoue (there's another one, Arsene), Arsenal are under-egging and over-relying on the 30-plus Mikel Arteta and brittle pair Jack Wilshere and Abou Diaby.
Wenger is losing players this summer who played over 80 games for Arsenal in all competitions last season. He may be right to suggest we have all under-estimated Yaya Sanogo but we're pretty sure the young French striker is not going to make up that shortfall. There are players who should play more this season - Diaby, Wilshere and Alex Oxlade-Chamberlain (who Wenger seems reluctant to play in central midfield) - but there is still ample room for at least one more central midfielder. Ideally, a central midfielder who can deputise in defence.
If I were an Arsenal fan, I would rather see £15m spent on Bayern Munich's versatile and available Luiz Gustavo this week than £45m on Luis Suarez. In real life, I'm a Huddersfield Town fan and we've spent more this summer.