And that's it. Madley blows his whistle to draw proceedings to a close. It is contrasting tales here for the Premier League new boys. Steve Bruce will be disappointed with his side after going ahead while Malky MacKay will be delighted to see his men take a point away.
Another chance squandered for Graham and it looks like we could be heading for a draw. You expect MacKay will be the happier of the two managers with that result.
It is an end-to-end finish here as Elmohamady whips the ball across to Danny Graham, who will never have a better opportunity to break his duck than that.
Into added time and Whittingham strikes the ball straight into the hands of McGregor.
Curtis Davies picks up a yellow card for a trip on Peter Wittingham. There could be a smash and grab victory here in the final minutes. Whittingham over the ball...
Both sides are still attacking as the clock runs down. If there is to be a goal here, it looks like it will come from Hull.
Don Cowie is withdrawn as Jordan Mutch makes an appearance.
Another chance for Hull as Aluko attempts to find Koren but his run is not timed well enough to make the ball.
Huddlestone drives straight into the wall twice but Hull City come away with a corner which is easily cleared by Turner.
Theophile-Catharine brings down Aluko on the edge of the box and the referee awards Hull a free kick in a very dangerous position. Brains trust between Aluko and Huddlestone...
There appears to be some tired legs here now as both sides resort to playing the long ball.
Graham has a go from distance on his left foot but there is no trouble for Lewis as the ball fades into the stands.
Quin puts another fine cross in to Graham who misses the ball. Quin has been excellent since his introduction, a fine return from injury for the midfielder. Pin-point crosses galore.
Since the stoppage when Cowie injured his shoulder it has been all Hull as the Tigers break forward once again.
There is a break in play as Maynard is flattened by Figueroa. Would now be a good time to tell you that three of the seven goals scored between the two teams last season were scored inside the final 10 minutes?
Huddlestone's free kick finds Quin, who puts an expertly weighted pass into Sone Aluko. The ball finds the back of the net but it is disallowed. Aluko deemed offside there by the linesman. The forward deserves a goal for the game he has had.
Cardiff are on the back foot once again as Cowie is forced to concede another corner. Lewis remains positive and comes forward to punch away.
Koren swings the ball in but it is stabbed away by Whittingham. Only as far as Huddlestone however but the attempted cross/shot drifts to the right.
Great touch from Huddlestone finds Graham, who neatly turns himself towards goal. Hull City corner.
Cowie is welcomed back onto the field as Hull press foward. Is there going to be another change of momentum in this tie?
The referee waves play on as replays show Cowie could have avoided contact with the defender. There is concern however as medics look at the midfielder's left shoulder.
Don Cowie is down in the Hull City area...Cardiff are appealing for a penalty...
Cardiff win a corner which is easily parried by McGregor, who has enjoyed a quiet afternoon.
Maynard lays the ball off to Gunnarsson on the edge of the area. The Icelandic man strikes well over the top.
Cardiff restart proceedings with a free kick after Graham is adjudged offside. Maynard takes a shot from the edge of the box but is blocked. Cardiff building well here.
Neither side is lacking desire here as Hull hit back but Graham's header sails well wide of the post. The Tigers really would appreciate him getting off the mark here...
Robbie Brady is the man replaced as Quin comes on. Before today, Brady had scored both of Hull's Premier League goals but the winger has been unable to break through today.
Cardiff in the ascendancy with the ball spending plenty of time in Hull territory while Stephen Quin is limbering up on the sidelines. This could well become a tactical battle between Bruce and MacKay.
Fraizer Campbell's return to the KC Stadium is over as Gestede is introduced. Not a great afternoon for Campbell is greeted by a chorus of boos as he leaves the field.
Rudy Gestede is stripping off his tracksuit and looks ready to come on with the game beautifully poised.
An hour gone here in a game which has gone in waves. Both sides have had their periods of dominance.
What a difference a goal makes. The Cardiff City fans are in full song as their men start to take the initiative.
EQUALISER: Excellent finish on the left foot from Peter Whittingham as Cardiff level the score. Precision cross from Don Cowie on the right and a fine strike from close range by Whittingham. This one is heating up now.
Elmohamady links with Aluko but the possession is squandered and it's a goal kick to Cardiff, despite Hull claiming a corner.
There is some handbags between Elmohamady and Turner but the referee soon steps in and settles the situation.
Cardiff boss Malky MacKay watches on as another Bluebirds attack is shut off. Surely Peter Odemwingie is in his thoughts right now?
Brady and Huddlestone stand over the ball. It is Huddlestone who takes the set piece and finds Koren on the edge of the area but his strike ricochets out of play.
Ben Turner is shown a yellow card after he brings down Aluko on the edge of the Cardiff area. Free kick in a very good position for the Tigers...
Once again a Cardiff attempt to get forward is broken down by striped shirts as Steve Bruce's men continue to stay solid.
It is the Hull faithful who are in chorus at the moment as the Tigers play the ball across their own back line. Cardiff struggling to break the shackles here.
Gunnarsson is brought down by Huddlestone and Cardiff have a free kick in the Hull half. Pumped forward but cleared easily by Livermore.
Cardiff looking to link defence and midfield before eventually moving forward with Cowie. Caulker tries to get the ball across but can only find the head of Huddlestone.
Hull win a corner down the other end as Huddlestone's strike is blocked by Caulker. Lewis makes a commanding punch from Koren's below-par delivery.
That stirring talk from MacKay is having the desired effect as Cardiff continue to press forward with Whittingham but the Hull defence remains resilient.
The conventional striker is straight in the action as Cardiff make early inroads into Hull territory.
There is a half time substitution for Cardiff with Kim replaced by Nicky Maynard. A clear tactical switch from MacKay.
The sprinklers are off and the players are back on the park as 'Eye of the Tiger' rings round the stadium.
We are currently being treated to some half-time entertainment in East Yorkshire, which rather bizarrely involves two giant footballs and the Benny Hill theme tune...
The latest odds from SkyBet are in; a home win is now 1/4, the draw 7/2 and you can get a handsome 12/1 on Cardiff coming back to win this one.
So we're at the half-way mark here at the KC Stadium - What are your thoughts? A reminder of those contact details should you wish to air your opinions or make a prediction. You can mail me via the Score Centre, email me direct on Benjamin.Hampshire@bskyb.com or you can Tweet me: @BH92.
A very cat and mouse first 45 with Hull coming out on top thanks to that header from Curtis Davies. Cardiff goalkeeper Joe Lewis has undoubtedly been the busiest man on the park in the opening period. Despite conceding the goal, the 25-year-old has enjoyed an excellent first half after coming in for David Marshall. Malky MacKay will be rallying his defence as we speak.
Cardiff's attempt to break back is closed down in the midfield and the referee blows for half time.
Hull continue to press in the closing stages and come close to doubling their lead as Brady puts in a searching cross.
Phil Dowd has indicated we will play two minutes of added time as Hull restart with a throw in.
Cross comes into the Cardiff box and this time it is Livermore on the deck. He quickly returns to his feet as his teammates take a drink on the sidelines.
Brady is down on the floor for Hull after he appeared to receive a boot to the face from Medel. The referee waves play on and Aluko gets the shot away but it is blocked by Caulker.
Hull looking to retain the ball now after that timely goal. Malky MacKay's half-time team talk will have drastically changed now.
Cardiff should have cleared the ball much better from the corner but Davies was allowed to steer it to the left of Lewis, who until now, was enjoying a faultless afternoon.
DEADLOCK BROKEN: Curtis Davies turns the ball beyond Lewis, who is let down by some poor defending. Hull have the lead. First goal in four years for the defender.
As I say that, Hull break and Huddlestone fires a rocket at the left hand corner of the goal but Lewis gets a strong hand to the ball to force a corner.
Both managers seem settled at the moment with neither throwing men forward.
Cardiff are back on the move as Medel links up with his midfield colleagues.
Aluko finds himself in space just outside the Cardiff area and works some space around Caulker but the shot drifts left and Lewis waves it by.
Hull are appealing a penalty as they feel Caulker has handled the ball on the edge of the box but the referee waves play on and Cardiff relax the pace.
Figueroa gets the Tigers forward with a throw and Elmohamady unleashes a powerful strike on goal which is blocked well by Turner.
Cowie, in for the absent Craig Bellamy, is pulling the strings well in the Cardiff midfielder but the visitors keep hitting a solid Hull City defence.
Hull have a chance to counter but Huddlestone's teammates seem reluctant to join him as he moves forward and has little option but to surrender possession.
Some great interplay between Cowie and Turner but Figueroa swiftly moves in to intercept the ball and end the move.
Medel finds himself alone in the Hull box but the midfielder's touch lets him down and the hosts clear the ball away.
The Bluebirds rebuild once again as Campbell exchanges with Whittingham, who is unable to find space to get a shot away from that powerful left foot of his.
Cardiff are awarded a throw in near the Hull corner flag and the ball is lofted towards Campbell is closed down well by Chester at the heart of the Tigers' defence.
The hosts are enjoying the majority of the possession here as they string some passes together in the Cardiff half. The move comes a close as Brady flicks into the hands of Lewis.
Hull are back on the attack as Aluko makes his way into the left hand side of the Cardiff area and strikes but can only hit the side netting.
Campbell clashes with Huddlestone on the edge of the box and protests with the referee. He is treading thin ice here, already in the book and could wind the referee up easily if he carries on.
Kim found Whittingham on the edge of the area but his shot is well blocked by Chester in the Hull defence.
Cardiff are awarded a cheap free kick in the Hull half but the ball sail straight out for a goal kick, taken by McGregor.
Hull have the chance to counter after Cardiff lose the ball from a throw in and Lewis makes a very unorthodox save from an attempted cross by Huddlestone.
As often happens when one side has made a strong start we enter a scrappy period with two free kicks conceded in quick succession.
The referee reaches to he his pocket and Campbell is in the book for the challenge on Chester. The decision could easily have gone the other way.
Hull play the ball across the back line fore Campbell is pulled up for a foul on Chester.
The visitors have regained possession in the Hull half and Medel find Gunnarson before captain Caulker presses forward. The ball swings towards Campbell but his header goes way left of the post.
The ball is easily cleared from the Cardiff corner and Hull win a throw in as the attack breaks down quickly.
There is a penalty shout for Cardiff as Kim is brought down in the box by Chester but Madley points to the corner flag.
Huddlestone goes long again but Aluko is beaten to the ball and Cardiff play the ball across the back four.
Hull back line is looking strong and the visitors keep finding themselves pinned in their own half here.
Turner is called to re-take the throw in as his attempt to gain ground was caught by referee Madley. The Bluebirds do however make territory as Gunnarson and Kim combine.
Cardiff are dispossessed once again as Kim loses the ball. Hull are on the march again but Elmohamady is unable to keep Brady's long ball in play.
Cardiff go long in search of Campbell, who is surrounded by Tigers defenders and concedes a free kick for pushing.
It is Hull who look the more threatening early doors however. Aluko's chance the best of the game so far as Hull begin building from the back once again.
Gunnarsson appears to have the spring back in his step as Cardiff string together a series of passes in the midfield.
An ambitious long ball from Hull as they look to feed Aluko but the result is a goal kick for Lewis, who is settling in well.
The ball comes in from the left and Lewis makes a fine save from Aluko and Graham was gifted the ideal chance to end his drought but he puts his well over the bar.
Hull start to move into Cardiff territory as Aluko and Brady combine down the left hand side.
Graham gifts the ball to Cardiff who find Campbell up front before Figueroa makes a vital interception for the hosts.
A lot of aerial ball in the middle of the park before the Tigers can the ball on the ground and start some nice passing play.
Gunnarsson hobbles away to the sideline as we get back underway. Hull pump the ball long but there is an offside flag against Aluko.
An early scare for Cardiff as Gunnarson clashes knees with Huddlestone in the opening minute. Medics on the field.
We're underway here with Hull City in possession.
The players are emerging from the tunnel...
One final thought before kick-off from Martin Enderby who says; "The Tigers will scrape home 1-0. Should have taken a gamble on Odemwingie.Gedo not the answer, go for Jordan Rhodes. Up the Tigers.
Both clubs will have this fixture earmarked as "one to win" but it is Cardiff who have enjoyed the better start to the season, holding Everton to a stalemate last weekend and who could forget that stunning 3-2 victory over Manchester City. Hull have just one win to date, against Norwich City, sandwiched between defeats to Chelsea and Manchester City.
We have just 10 minutes left until kick-off here at the KC. For those interested, our referee today is Robert Madley. Stuart Burt and Mick McDonough will run the line while Phil Dowd is our fourth official for the afternoon.
Meanwhile, only Watford (39) picked more up points on the road than Cardiff City (36) last season in the Championship. They are good on the road, will they prevail in Yorkshire today?
An interesting stat from the good men at Opta tells us that Hull City have attempted fewer shots than any other side in the Barclays Premier League so far this season (16; excl. blocked).
The last time the sides met was on the closing day of the Championship season when Nicky Maynard's 95th minute penalty earned Hull City them the valuable point they needed to return to the top flight alongside Cardiff.
New recruit Odemwingie is on Malky MacKay's bench and SkyBet offer you 9/2 for the striker to come on a score the winner. Worth a shout?
Meanwhile Peter Odemwingie is relishing the prospect of fresh start following his switch from West Bromwich Albion in the transfer window.
Interestingly SkyBet are offering odds of 12/5 for Graham to bag his first of the season today. Do you fancy him to get off the mark against the Bluebirds?
Ahead of the match this weekend Hull City striker Danny Graham has reiterated his determination to end his goal-scoring drought which has lasted 1,146 minutes in the top flight.
Fancy a pre-match flutter today? Why not check out some of the offers our friends at SkyBet have for you. Unsurprisingly, you won't get rich in backing under 2.5 goals at Sky Bet's odds of 4/6 but total goals at exactly one (3/1) and exactly two (9/4) has greater appeal. With neither side keen to give away too much ground at this early stage of the season, a 1-1 draw at 5/1 looks decent value.
What do you make of the team news? Tigers fans pleased to see McGregor back in action? Are the Cardiff faithful excited to see what Odemwingie can do if he makes it off the bench? Get in touch, email me on Benjamin.Hampshire@bskyb.com or Tweet me: @BH92.
Subs: Simon Moore, Mark Hudson, Peter Odemwingie, Rudy Gestede, Craig Noone, Jordan Mutch, Nicky Maynard.
Cardiff City starting XI: Joe Lewis; Andrew Taylor, Steven Caulker (C), Ben Turner, Peter Whittingham, Gary Medel, Fraizer Campbell, Bo-Kyung Kim, Aron Gunnarsson, Don Cowie, Kevin Theophile-Catharine.
Subs: Eldin Jakupovic, Paul McShane, Alex Bruce, Liam Rosenior, David Meyler, George Boyd, Stephen Quin.
Hull City starting XI: Allan McGregor, Maynor Figueroa, James Chester, Curtis Davies, Ahmed Elmohamady, Tom Huddlestone, Robert Koren (c), Jake Livermore, Robbie Brady, Sone Aluko, Danny Graham.
It is not so good for Cardiff City on the goalkeeping front as David Marshall has been ruled out following his injury picked up while on international duty with Scotland. Joe Lewis deputises in goal for Malky MacKay's men while Don Cowie and Kevin Theophile-Catherine both come into the starting line-up. New signing Peter Odemwingie is among the substitutes and could make his Bluebirds bow this afternoon.
The good news for Hull City fans is that first choice goalkeeper Allan McGregor has recovered from his groin strain to feature. Meanwhile Steve Bruce has kept faith in Danny Graham who leads the line once again and Maynor Figueroa also starts despite only returning from international duty on Thursday. There is still no sign of Gedo however as his visa is still pending.
The team sheets have been published...
Harry Shearsmith on Twitter thinks "Hull City will win 2-1 this afternoon, Aluko and Brady with Campbell for Cardiff."
As the team news starts to filter through, why not get your predictions in for today's game? I will endeavour to publish as many opinions as possible throughout the match.
Ben Hampshire here to guide you through the afternoon's proceedings. If you would like to air your views at any point, please don't hesitate to get in contact. You can mail me via the Score Centre, email me direct on Benjamin.Hampshire@bskyb.com or you can now Tweet me: @BH92.
Good afternoon and welcome to our interactive coverage of the Premier League clash between Hull City and Cardiff City here at the KC Stadium.