The 31-year-old midfielder, who has seen his chances limited under Chris Hughton this term, is anxious to leave and his former boss Paul Lambert is a confirmed fan and appears keen to take him to Villa Park.
Hoolahan asked for a move, but Norwich were quick to turn and released a statement saying: "City can confirm Irish international midfielder Wes Hoolahan has today submitted a transfer request which has been rejected.
"The board of Norwich City has stated clearly no senior players will be sold against the Club's wishes and Hoolahan, 31, is contracted to the Club until June 2015.
"The club will make no further comment at this time."
Hoolahan released his own statement to Sky Sports, reiterating his desire to leave the club.
"Following a meeting with the club chief executive, I felt I had no option but to hand in transfer request, I have noted that request has been turned down - however I believe it is in the best interest of Norwich, for whom I have the greatest respect, and myself that I am allowed to move on and play my football elsewhere."
Hoolahan is under contract until June 2015.
Got to agree with seanireland here. He's not done a Kenwyn Jones and refused to play, has he? He's not failed to turn up for training (as far as we, the public, know), he has gone about things in the manner he should do. Most players get a 'loyalty fee' when they are sold without handing in a transfer request - Hoolahan has decided to sacrifice this in order to go to a club where he will link up with a manager he knows values him, and whom he knows will get the best out of him by playing him regularly. The fact Norwich hardly play him when they're so devoid of goals is a mystery, but they clearly don't see him as a valuable player, so why hold him against his will? I'll tell you why, because of the politics between Norwich and Lambert/Villa over Lambert's acrimonious departure to us, and over Jed Steer which was recently settled by tribunal. It's all politics, nothing to do with football. So I ask you, who is the one who's really acting like a spoilt child - the player asking in a professional manner to leave, or the club not wanting to sell because they don't like the people wanting to buy him, and thus damaging a player's career??- avfc_bristol