United warned over finances

Manchester United's owners have piled the pressure on new boss Louis van Gaal by stressing the potential financial perils of failure to qualify for the UEFA Champions League for a second consecutive season.

Last Updated: 31/07/14 at 12:16 Post Comment

Old Trafford: Manchester United have missed out on European football for the fir

Old Trafford: Manchester United have missed out on European football for the fir

More of the games that matter

Upgrade in minutes or watch with a NOW TV Day Pass.

After David Moyes' dismal reign as manager at Old Trafford last term the club find themselves without European football for the first time since 1995, and a prospectus released by the club highlights the dangers of failing to re-establish themselves in the top four at the first time of asking.

The document also revealed that the highly-publicised 10-year kit deal with adidas is dependent on results and will drop 30 per cent from £75million to £52.5m if the club fail to qualify for the Champions League in two consecutive seasons.

The news comes as the Glazer family, who own the club, are set to draw out £89m by reducing their shareholding in the club to 85%.

The prospectus says: 'Because of the prestige associated with participating in the European competitions, particularly the Champions League, failure to qualify for any European competition, particularly for consecutive seasons, would negatively affect our ability to attract and retain talented players and coaching staff, as well as supporters, sponsors and other commercial partners.

'Failure to participate in the Champions League for two or more consecutive seasons would also reduce annual payments under the recently announced agreement with adidas by 30 per cent of the applicable payment for the year in which the second or other consecutive season of non-participation falls.'

United's combined broadcasting and matchday revenue from Europe has fallen in the last three years from £59.7m in 2011 to £38.9m in 2013.

More of the games that matter

Upgrade in minutes or watch with a NOW TV Day Pass.

Related News

Most Commented

Readers' Comments

I

really enjoyed this. Thanks F365 for another year of work avoidance - happy Christmas.

megabrow (cufc)
Our Person Of The Year: Alan Pardew

I

m no Sam Fan and this article sums him up beautifully. I always like to imagine that when he watches anything on TV and hears clapping, he stands up and aknowledges the applause, thinking its for him!

cozens
Football Managers On TV: Sam Allardyce

N

ah, Fergie is just having another pop at Rooney. He just wants to put him down whenever he gets a chance. Rooney is by far the best English player. Carrick is not far behind, mind. However, by elevating Carrick like that, Sir is having a dig at Wayne. Fergie is well-known for mind games like that. Good to see he's still feisty.

timbo
Van Gaal will thrive - Ferguson

Footer 365

Premier League: Jose Mourinho admits being a fan of West Ham ahead of Boxing Day showdown

Jose Mourinho has backtracked on his 19th century football jib against West Ham ahead of today's showdown with Chelsea.

Premier League: QPR look for result against Arsenal, Rio Ferdinand in selection contention

QPR boss Harry Redknapp says Rio Ferdinand could be back in the team as the squad is rotated through the festive period.

Premier League: Nemanja Matic says Chelsea can win quadruple

Chelsea midfielder Nemanja Matic insists the Blues can win the quadruple this season.

Mail Box

Van Gaal's Half-Term Report Card...

One Man United fan isn't happy with the rate the team is progressing under Louis van Gaal, while the mailbox also wishes Liverpool fans a Merry Mid-Table Christmas...

Hang On, Rafa's Success Is No Fluke...

The afternoon mailbox kicks the morning mailbox's arse after claims that Rafa Benitez has fluked his success. Plus, big talk about Liverpool's progress and lots more...

© 2014 British Sky Broadcasting Ltd. All Rights Reserved A Sky Sports Digital Media property