Sullivan wants to buy better

West Ham co-chairman David Sullivan plans to invest in their squad after the club were awarded the Olympic Stadium.

Last Updated: 23/03/13 at 12:48 Post Comment

David Sullivan (left): West Ham co-chairman keen to 'buy better' in the

David Sullivan (left): West Ham co-chairman keen to 'buy better' in the

West Ham co-chairman David Sullivan plans to invest in the transfer market after the Premier League club were named as anchor tenants of the Olympic Stadium.

The Hammers are scheduled to move into the iconic venue for the start of the 2016/17 season once further redevelopment work as taken place to turn it into a 54,000 capacity football arena.

Sullivan believes securing UEFA Champions League football is a realistic target for the East London outfit, but admits they will always struggle to compete with the riches available to Manchester City and Chelsea.

He said: "We realise we have to buy better, spend more money. It's a gradual process. It'll take time to build the team. Hands on hearts it is very hard to compete with the likes of Chelsea and Manchester City, who have external benefactors.

"It is hard to compete with the guy who owns Abu Dhabi and doesn't pay any tax. It is difficult to compete with Roman Abramovich, who owns half of Russia.

"Manchester United is a very special club. It is hard to match those three but over time we hope to close the gap. Our ambition is still to finish third or fourth in the table.

"We put £32m in last year. As David Gold says though 'I have 150 shops not 150 oil wells'. I didn't earn £16m last year, so I am now spending my savings."

Sullivan claims he is set to hold talks to bring in a player who would be 'the biggest signing in our history' and believes that in the coming years the club will be able to spend more on new faces.

He added: "For a club of our size we spend big money. If we spend £12-14m on a player this summer, in three years we may spend £30-40m. We have a number of targets but it's about spending wisely.

"Often you need a bit of luck. I'm seeing someone on Monday, funnily enough, that if it comes off will be the biggest signing in our history. We lack goals in the team, we have got to sign a top-class striker.

"West Ham is a community club, you have to remember that. It's not all about winning with West Ham. It is about giving back, about getting people in at affordable prices and playing the right way.

"It's a difficult balance but we hope season by season it'll get better. But really it's about who spends most on wages and transfer fees and it is hard to buck that trend for more than one or two seasons."


Click here for completely free £10 bet with Sky Bet & £5 free every week


Related News

Most Commented

Readers' Comments

M

ark clattenburg is one of those referees that tends to get stick from both sides cos he likes to let the game flow and is quite lenient, and people only remember the fouls against their own team that go unpunished whilst not noticing the ones they've gotten away with. To pick up 4 yellow cards with clattenburg in charge speaks volumes about your approach to the game mr pellegrini.

cc1
Pellegrini: Ref cost us game

V

astly under-rated goal keeper. Barcelona could have gone out and bought a keeper at any point they liked, but they stuck with him for a reason.

HarryBoulton
Victor Valdes The Perfect Option For Liverpool

A

s things stand he's joined the team at the top of Serie A :)

shea666
Milan: Van Ginkel deal tough

Footer 365

Premier League: Morgan Schneiderlin feels Southampton squad could be stronger this season

Morgan Schneiderlin does not feel the busy summer of transfer business at Southampton has had an adverse effect.

Primera Division: Atletico beat Real in Madrid derby; Barca defeat Athletic Bilbao

Neymar's brace gave Barcelona a win over Athletic Bilbao at the Nou Camp, while Atletico beat Real in the Madrid derby.

Bundesliga: Shinji Kagawa scores in Borussia Dortmund win, Bayern Munich triumph

Bayern Munich returned to winning ways with victory over Stuttgart, while Shinji Kagawa scored for Borussia Dortmund.

Mail Box

A Lousy Day At The Office For Liverpool

We have some excellent thoughts on Arsenal's draw and Liverpool's woeful loss, plus praise for Villa, Diego Costa, Philippe Senderos and the 'final' word on hitting the post...

Was LvG Too Quick To Judge Welbeck?

That's one shout in the mailbox, which typically includes a reference to the great man's cojones. Plus, more on Jack Wilshere and F365's free transfer David Bowers...

© 2014 British Sky Broadcasting Ltd. All Rights Reserved A Sky Sports Digital Media property