Beckham begins Beijing role

David Beckham has arrived in Beijing to begin his role as China's first global football ambassador.

Last Updated: 20/03/13 at 08:13 Post Comment

David Beckham: Will combine new role with playing for Carlo Ancelotti's PSG

David Beckham: Will combine new role with playing for Carlo Ancelotti's PSG

The former England captain, who will combine the job with playing for Paris Saint Germain, was met by a media scrum and thousands of fans at the start of his four-day visit.

Beckham will attend league matches in China and visit schools to promote the game at grassroots level.

The 37-year-old said earlier this month that he was "excited by the prospect of promoting the world's greatest game to Chinese sports fans".

Chinese football is working to recover from a match-fixing scandal that has seen several top officials, players and referees jailed or banned.

Television viewing figures for foreign leagues far outnumber those for the tarnished domestic league, while the national side failed to qualify for next year's World Cup.


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he uber commercialisation of the 90s has led to the point where this overly familar, try hard, jolly hockey sticks type fronts up a major football match on a weekly basis. Unlike the great presenters of yesteryear, I doubt he would even recognise the scent of Brut.

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opefully Jose turns up to the game wearing a T-Shirt with Costa's face on, that's the classy thing to do in these situations right?

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onfirmed. Nick Miller is a douche bag. Lazy, incoherent rant is what this article should be titled. And for the editor to have the temerity to pass this as acceptable writing is shocking. Ah well, anything for clicks right? You got mine. Well done. Your mother must be proud.

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