Newcastle manager Alan Pardew has admitted club owner Mike Ashley can become 'confused and upset' by the vagaries of football business.
Pardew was forced to defend the club's transfer policy at the start of September as Newcastle failed to sign anyone on a permanent deal in the summer transfer window, bringing in only Loic Remy on loan from QPR.
Remy has been crucial to the Magpies in the early part of the season, scoring five of their nine league goals, but speaking to Goals on Sunday, Pardew hinted at his frustration with life at St James' Park.
"Mike is a strong character who has been a success in his whole business life and is a genius in that world - but when you come to football the logic doesn't quite fit," he said.
"He loves football but he sometimes can't understand how it works and it confuses and upsets him, and when he is upset he does things that aren't brilliant for the football club.
"That's just Mike and he has funded the club, made sure we have no debt - other than to himself - and supported me, but unless we get a billionaire from deepest Russia we are probably not going to be able to compete with the likes of Man United, Man City and Chelsea, which is what our fans want."