Alan Pardew's side narrowly avoided relegation last term after a disappointing campaign, although 2011/12 saw them claim an impressive fifth-place finish.
French duo Loic Remy and Olivier Kemen are the only new arrivals at St James' Park so far this summer, but Ben Arfa believes that the Magpies can push for a European spot.
"Our objective is to finish in the top 10 and I hope we can finish top five," he told The Sun.
"That is going to be tough but I'm confident. The Manchester City game has gone and now we have to turn out attention to West Ham on Saturday.
"I will be doing everything for the team to maybe repeat what we did two years ago.
"We will be stronger than last year. There's confidence in the squad. We think we can do something good this season."