Daniel Sturridge has explained why he left Liverpool for West Brom.
Sturridge completed a loan switch to West Brom for the rest of the season on Monday, having scarcely featured at Anfield this season.
Newcastle had been in the running to sign the England international, but he says the lure of coming “back home”.
“There were many things in deciding on this move,” he told the club’s official website. “The manager spoke very well when we talked about the challenge with the team, there was the style of play and this feels like it was the right fit at the right time.
“I’ve got some friends here who are West Brom fans so I can’t let them down as much as the any of the Albion supporters.
“Coming here, I’m back home. When I’ve played here, it had a home feel for me. I’m seeing faces in the stands that I’ve known growing up. It’s a good feeling for me being here. I want to enjoy myself as much as I can but getting results is our first priority.
“It’s going to be a great feeling for me to be here, to have my family not so far away that they can come to games and see me play regularly. I want to enjoy myself as much as I can but it’s an important time for the club also. It’s not about enjoyment right now, it’s about getting results.”
Alan Pardew added that the deal is a “coup” for the relegation-battling Baggies.
“I hope our fans can understand that we are fighting to stay in the Premier League, not just on the pitch but in the market place as well,” he said.
“This is a big coup for us and I speak for my staff and my players and say ‘thank you’ to Daniel for agreeing to assist us in League and Cup.
“He has fantastic talent and will strengthen our ambitions on both fronts.”