Somewhere in Marseille, Malika Zidane is slamming down her café au lait and cursing yet another newspaper article talking up the 'new Zinedine Zidane'.
After all, as the mother of one of football's greats, she'd be right in pointing out that there is nothing wrong with the original one.
But so often in football young prospects are built up and compared with well-known greats, before they've had a chance to make a name for themselves.
Joe Cole was described as the 'new Gazza', while Ryan Giggs was unsurprisingly compared to George Best when he broke onto the Manchester United scene some 18 years ago.
Even a teenage Zidane had to live with being dubbed the 'new Platini'.
And Zizou's retirement following his World Cup final heartache two years ago, the French public have upped the ante on who his successor may be.
Frank Ribery is more of a rampaging winger, while Hatem Ben Arfa has failed to make inroads on the international scene.
Then along came Samir Nasri, who seemed the perfect fit.
Like Zidane, Nasri was born in Marseille to a family of Algerian extract, but niggling injuries have prevented him taking a central role in Les Bleus set-up.
In between that road from Ribery to Nasri, however, was a player many forgot existed, let alone labelled 'petit Zidane'.
That was, of course, until a man-of-the-match performance on a full international debut against Serbia last month, which may well have saved - or at least delayed - Raymond Domenech from the managerial guillotine.
The new Zidane? Not yet, but Yoann Gourcuff is back on the radar of scouts around Europe after two years in the Milan wilderness.
No longer considered 'a prospect' at 22, Gourcuff is answering his critics on the pitch with an impressive start to a year-long loan at a Bordeaux side that sit fifth in Ligue 1 and on a four-match unbeaten run.
He also scored his club's first goal in this season's Champions League, albeit a 3-1 defeat to Roma at the beginning of October.
And the similarities between Zidane and Gourcuff - aside from the same balletic poise, vision and wonder goals (see the latter's 35-yard strike against Romania on Saturday) - are there for all to see.
Zidane too excelled in Bordeaux, spending four years in the south west of France - making his international bow in the process - before moving to Juventus in 1996, when aged 24.
The lure of Italy also proved too strong for Gourcuff, but leaving Stade Rennais for the bright lights of Milan was a career faux-pas for a then 20-year-old who struggled to oust a creative and experienced trio of Kaka, Seedorf and Pirlo.
Bordeaux, under the guile of Laurent Blanc, has breathed new life into the Brittany-born playmaker, just as it ignited the career of Zidane 16 years ago.
A debut international goal in Constanta to rescue a point for Les Bleus put further weight on Gourcuff's rising stock.
For Bordeaux, a city famed for its wine, another vintage may be on the cards.
Well until Milan come calling again anyway.
