Bruce appointed West Brom manager on 18-month deal

Date published: Thursday 3rd February 2022 7:20 - Jason Soutar

New West Brom manager Steve Bruce before a match

West Brom have confirmed the appointment of Steve Bruce as their new manager on an 18-month deal.

The 61-year-old replaces Valerien Ismael who was sacked on Wednesday following the Baggies’ 2-0 defeat at Millwall on Saturday.

Bruce has been out of work since he was sacked by Newcastle United in October.


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He takes the reigns at the Hawthorns, however, as he aims to guide West Brom back up to the Premier League.

A club statement read: “West Bromwich Albion Football Club is delighted to announce the appointment of Steve Bruce as its new Manager.

“The experienced boss, who has four Premier League promotions to his name, has signed an 18-month contract at The Hawthorns.

“Assistants Stephen Clemence and Steve Agnew, as well as coach Alex Bruce, join James Morrison and Gary Walsh in the club’s backroom staff.”

Albion chief executive Ron Gourlay said: “Steve is a highly-respected and experienced manager who has an impressive record of earning promotion to the Premier League.

“His excellent man-management skills, tactical nous, and ability to hit the ground running were among the many reasons we decided he was the man to take us forward.

“Promotion remains our objective for this season, and we are confident that with Steve leading the club we have given ourselves every chance of achieving that goal.”

Bruce said: “I am delighted to have the opportunity to manage a club that has such great history and tradition. It is a club I obviously know well from my time in the Midlands, and I am already relishing the challenge of taking it forward.

“I did not envisage I would return to management this quickly, but once I got the phone call from Ron, I knew I could not resist the challenge of getting this club back to where they want to be.

“I am coming in with one aim and that is to get Albion to the Premier League.”

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